Steve Madden 2014 Spring Collection Out NOW!!

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A rock-and-roll story of young love in the city unfolds for Steve Madden this spring. But not all of Steve Madden‘s life has been as glamorous as one would think. Did you know that he started out with just $1000 to his name and selling shoes out of the boot of his car?  Or that he was put in prison for alleged fraud in April 2005? Nope? Neither did I… Shoes out of a car boot or not, Steve Madden has undoubtedly built a 9 inch empire when it comes to shoes.

His latest Spring 2014 collection campaign is set in Williamsburg, New York and is inspired by young hipster couples that embody the 60’s Brit rock lifestyle. Late nights lead to early morning hangouts around their Brooklyn apartment and atop their roof over-looking the city skyline.

2GLENDAEL - PLATFORM STRIPPY SANDAL - R999 (2)

PLATO - GLADIATOR SANDAL - R899

PLATO – GLADIATOR SANDAL – R899

 

Welcome to Gladiator City. The Steve Madden girl takes her love of vintage to the next level by sporting the styles of the Romans. The GLENDAEL gives a sexy twist to the Gladiator trend by adding height—a stacked platform and heel give her legs for dayssss.

GLENDAEL - PLATFORM STRIPPY SANDAL - R999

GLENDAEL – PLATFORM STRIPPY SANDAL – R999

Turning heads is standard practice for the Steve Madden girl and the knee high ARISOTLE will make sure she’s grabbing attention wherever she goes. The shorter PLATO is perfectly styled with shorts, vintage t-shirt and floppy hat and sunnies – best suited for warm spring days spent outside.

4STEPOUT - SNAKE HEEL COUNTER ANKLE STRAP - R1199

KROATIA - FLAT STRIPPY SANDAL - R699

KROATIA – FLAT STRIPPY SANDAL – R699

Heavy Metal rock-and-roll style. Never one to blend in with the crowd, the Steve Madden woman makes a statement in spring 2014 by rocking bold metals on her feet.

DAISEY - FLAT SANDAL WITH GOLD METAL BOW - R699

DAISEY – FLAT SANDAL WITH GOLD METAL BOW – R699

Sporting strappy flat sandals like the DAISEY and KROATIA, she stylishly goes through her day of vintage shopping, reading, and practicing guitar.

3ROPERR - CORK WEDGE WITH ELASTIC UPPER - R999 (1)

STRETCHE - ELASTICATED STILETTO - R1199

STRETCHE – ELASTICATED STILETTO – R1199

Elasticity – a must! Spring is all about music festivals, picnics, concerts and parties and the Steve Madden girl is doing it all in style. Sky-high cork wedges, like the ROPERR and PRIDE have elastic uppers, which make them daytime adventure-approved.

ROPERRG - CORK WEDGE WITH PYRAMID GOLD UPPER - R999

ROPERR – CORK WEDGE WITH PYRAMID GOLD UPPER – R999

Take the fierce STRETCHE stiletto out on nights when you want to embrace your inner rock goddess.

 

 


 All these stunning shoes and more can be found in Steve Madden stores at Canal Walk, Eastgate, Fourways Mall, Sandton City and select Edgars stores nationwide.

Hurry up and get your feet looking stylish and ready for spring!

Keep it Fashion Fab.

LJ 

Want to know more about Lauren Jenae? Check out her website here.

Follow LJ on twitter @laurenjenaevk and instagram @laurenjenaevk

Going Bananas for Banana Republic

elite tv (2)Last week Thursday marked the launch of the brand new Banana Republic store in Sandton City.  However, as many of you might not know, this is the San Francisco brands’ second store in the country. I know right – apparently there’s one in Cavendish Square in Claremont? How is that going to help us Joburgers, hey?  

It is so fantastic that South Africa is now becoming a part of the fashion world with the inclusion of top international brands in our stores. Banana Republic, being one of these brands, holds an approach to style, living  and a state of mind that separates it from the crowd.

You have to check out the new Banana Republic Spring 2014 campaign.  The brand’s campaign is a heartfelt nod to the modern day adventurer who appreciates the journey, not just the destination – and is obviously perfectly dressed every step of the way. This campaign was inspired by the spirit of it’s San Francisco roots and celebrates pure authenticity in it’s core qualities that define Banana Republic.

According to the Banana Republic global president, Jack Calhoun;

 “We’ve been outfitters since our days on safari, and today we outfit people for their modern lives – for all those things that make up day to day life, and especially those big and small moments that matter most.”

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The beautifully spacious and EXTREMELY clean store represents the imagery, look, feel and range of the Banana Republic brand. If it wasn’t for the Stuttafords group, this store would be something us mere South Africans could only dream about – or simply go online to check out. Whichever.

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Many celebrities attended the event including Rolene Strauss, Ross Jack, Simba Mhere and Maps Maponyane but because this was a Banana Republic affair I decided to focus on those celebs who were dressed in Banana Republic from head to toe. Here, Isidingo star Michaella Russell and singer Leanne Dlamini were styled by fashion bloggers Ththi Nteta and Neil Doveton in the Banana Republic California Collection. This collection holds an effortless blend of laid back comfort and easy chic and is grounded in fresh, Sonoran desert neutrals. The palette for the collection ranges from soft white to cantaloupe and cognac accessories, with rich textures and design woven throughout.

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 Top Billing Presenter, Jonathan Boynton-Lee, shows this blend of comfort and chic in the Banana Republic’s iconic fashion piece – the chinos. I absolutely love the neutral colours on him  and before our eyes start wondering over his sexy body – we are brought back to reality by those statement shoes. Thank goodness for the shoes! 

_MG_2407The Binnelanders actress, Amalia Uys, displays where function and style meet in the California Collection. Here, she is wearing the must-have chic Sloan pants with a pattern and depending on her top, these pants are able to take her from day to night. I love the monochromatic trend and Amalia, with her gorgeous red bangs, makes this look so classy.


The new flagship store in Sandton City will showcase new and additional season trends, and concepts – the first store in Gauteng to offer the full Banana Republic shopping experience under one roof. The new store will offer modern apparel, footwear, and accessories including handbags, scarves and belts. 

As previously stated the Spring 2014 campaign portrays true relationships, true style, and true emotions, illustrating life’s most precious and authentic moments shared between loved ones. Watch the Spring 2014 campaign advertisement, as you can see, real-life couples and families wearing their favourite brand.


Here’s what the Elite TV girls wore to the event;
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Social butterfly, Candy Harris, wore a loosely knitted jersey in peach from Witchery, plain black TOPSHOP leggings and matched that with some Steve Madden nude heels to complete the look. The stunning, Sheena D, wore an olive green, sweetheart shaped cocktail dress from YDE and added a black heel from Sissy Boy. I wore a sexy, yet sophisticated V Mesh peplum top from YDE and added some street style in the form of my TOPSHOP leather leggings. To add some flavor to my monochromatic look I wore TOPSHOP beige ankle boots.


 

 Keep it Fashion Fab.

LJ 

Want to know more about Lauren Jenae? Check out her website here.

Follow LJ on twitter @laurenjenaevk and instagram @laurenjenaevk


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